Jaz Cola |
Soft drinks or soda has been part of Filipino beverages since then , and there are many popular sodas you can buy here and of course the most popular are the international ones - coca-cola, pepsi, sprite and seven up, others are Sarsi, RC,Pop cola in Metro manila , there are also other popular sodas in some part of the Philippines but what actually got my attention is the JAZ COLA by Coca-cola . ever heard of it ? it was sold only to specific market located in Visayas so in short its a soda for Visayans.The success of this locally produced soft drink has fueled Visayan pride among its teen consumers.
This actually made me proud that Coca-cola even though its a global brand produce a local and affordable soda for Visayan, this show the very essence of how can a company do really earn loyalty from costumers the concept of JAZ is an attitude of " Thinking Global but Acting Local", no wonder why Coca-cola has been the most successful soda company in Philippines and in the world ii's because they can satisfy every thirst in every country. Another reason why I'm kind of proud about JAZ it's because you can't find it in US or any other country but only here in the Philippines .RC cola hail to its success and now expanding it's presence in Asia so RC are now also available in SE Asia countries.
RC cola expanding its presence to Southeast asia |
Sarsi are also available in other countries , yes it is a great thing that such popular soda are available in other countries, it just thah JAZ cola really made me really curious and happy to know that we have our local soda under an international company.
I have no idea that there are products available only in the Philippines but not on other country specially they are international company and they act like a local brand. Because of this I was informed and also be proud as well :)
TumugonBurahinJaz Coca started as a local company in Cebu but was later bought by Coca-Cola Company. It is safe to say ghat it was just acquired by Coca-Cola Company.
TumugonBurahin